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Benefits vs. features for value proposition design
Most of us in tech are guilty of leading with features and not benefits . Read this article to learn more about how to lead with benefits.
Joel Polanco
Dec 21, 20247 min read


Understanding value exchange to boost product success
Product managers should understand all the ways value can be exchanged between a company and a user.
Joel Polanco
Dec 6, 20248 min read


Best product rituals to position your team for success
This article will talk about product rituals and how they can position your team for success.
Joel Polanco
Sep 30, 20249 min read


Customer validation: Building consistent and repeatable sales
To build a successful product, you need to thoroughly understand the market you want to enter and your target customers. However,...
Joel Polanco
Sep 26, 20246 min read


Will ‘founder mode’ take the product management world by storm?
This article aims to answer these questions and provide some insight into how product communities are talking about founder mode.
Joel Polanco
Sep 19, 202410 min read


The importance of enablement for business success
Do you wish that there was someone to help you implement sales systems and create sales content? There is!
Joel Polanco
Sep 17, 20245 min read


What is DMAIC in Six Sigma?
This article goes over the DMAIC process, its benefits, and how it can be applied in product management.
Joel Polanco
Aug 20, 20245 min read


How to implement the Zone to Win framework
Learn about the Zone to Win framework, including how you can integrate it into your role as a product manager.
Joel Polanco
Aug 14, 20249 min read


Mastering the art of cross-selling to boost sales
This article covers benefits, strategies, and challenges with cross-selling.
Joel Polanco
Jul 23, 20246 min read


Bottom Line Up Front, How BLUF improves your communication
BLUF is a powerful messaging technique, especially for emails directed at busy individuals like executives.
Joel Polanco
Jul 3, 20245 min read


How to use - but not abuse - product management frameworks
This article will talk about how to use, but not abuse, frameworks while providing some tangible, real-world examples.
Joel Polanco
Jun 4, 20246 min read


Charting the product manager's career path in 2024
This (2024) article will go over product manager career paths, skills, compensation and more.
Joel Polanco
May 28, 20249 min read


How to develop active listening skills for better communication
This article will introduce you to active listening and explain why it’s a crucial skill for product managers to develop throughout their ca
Joel Polanco
May 7, 20247 min read


How to leverage customer discovery techniques at a large, mature company
In one of my previous blogs, I talked about customer discovery and why it’s an important process that ensures that your team is working...
Joel Polanco
Apr 8, 20247 min read


What is customer discovery?
The purpose of customer discovery is to gain an understanding of customers BEFORE you start building and/or selling.
Joel Polanco
Mar 6, 20247 min read


Understanding the value of new user acquisition versus retention
When is retention more important than acquisition? This article goes over the basics of growth and how to evaluate them over time.
Joel Polanco
Nov 8, 20239 min read


Unpacking secondment: A strategic move in a product management career
I like to refer to myself as an “accidental product manager.” I didn’t take any official product management courses in college and didn’t...
Joel Polanco
Sep 6, 20239 min read


Product partners: Creating a minimum viable ecosystem
Sometimes developing great products means developing great partnerships and ecosystems.
Joel Polanco
Aug 23, 20238 min read


From rides to riches: How Uber masters the product profit game
After years of unprofitable growth, Uber finally turned a profit. This article will dive into Uber’s history and the products it developed,
Joel Polanco
Aug 17, 20236 min read


Meet Twitter's new competitor: Threads
This article will go over my first impressions of Threads, and what product people think about it.
Joel Polanco
Jul 7, 20236 min read
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